MORE FROM THE WORK

Song Writing Competition

Singapore Prison Service
Documentary / Public-service storytelling

Yellow Ribbon Songwriting Competition title frame with no participants shown
Song Writing Competition / selected title still

Filmed over several months, the documentary-style film followed inmates through their songwriting journey and the effect of the programme on them.

THE APPROACH

A participant journey, handled with care.

Red Ink developed the concept and script, then produced the film in a sensitive setting.

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Celebrity mentor Inch Chua in a Song Writing Competition film still
Celebrity mentor Inch Chua in a selected film still.

THE NEXT FRAME

Have a message worth getting right?

Share the brief while there is still room to make it better. We will look at the audience, the decision the film needs to help them make, and the practical constraints before recommending a route.

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